Our founder

Brand establishment process

When I was traveling across the country, I accidentally stepped into an ancient Taoist temple. The wind chimes at the corners of the temple rang softly in the breeze, as if telling the wisdom of a thousand years.
At that moment, I was deeply attracted by the natural mysteries of Daoism – the incense burners shrouded in green smoke, the ancient and solemn statues, and the quiet and inactive practice of Taoist priests, which made me feel a peaceful power that transcends the secular world.
So, I began my journey of seeking the way.
Over the years, I have visited many famous mountains and rivers, from the Tianshi Mansion in Longhu Mountain to the Zixiao Palace in Wudang Mountain, from the hidden cave in Zhongnan Mountain to the quiet Taoist Temple in Qingcheng Mountain.
In the process of repeatedly asking about cultivating the mind, I not only appreciated the philosophical concept of “the Tao gives birth to all things”, but also found inner peace in the balance of yin and yang in Tai Chi.
A Taoist bestowed upon me the Daoist name – * * “Qingwei” * *, which means “quiet and subtle, in harmony with the Dao”.
Now, I have turned my love for Taoist culture into a career and established the brand ‘Xinzhai’, dedicated to:
✨ ** Inheriting Taoist Aesthetics – Each piece of jewelry contains Taoist wisdom such as Tai Chi, Bagua, and the Five Elements
✨ ** Support traditional craftsmen * * – collaborate with intangible cultural heritage inheritors around Taoist temples to continue millennium old craftsmanship
✨ ** Practicing Taoist Compassion – Part of the proceeds will be used to repair ancient Taoist temples and protect traditional culture
These accessories are not only wearable items, but also the embodiment of “Dao”——
A Tai Chi pendant that embodies the philosophy of the interplay between yin and yang;
A Bagua brooch, carrying the mystery of the movement of heaven and earth;
A string of five element bracelets, containing the wisdom of the birth and restraint of all things.


Dao Fa naturally embellishes meaning naturally

In the fast-paced modern life, we often forget to stop and feel the natural rhythm between heaven and earth. Taoism emphasizes that ‘people should follow the laws of the earth, the earth should follow the laws of heaven, heaven should follow the laws of the Tao, and the Tao should follow the laws of nature.’ This kind of wisdom that conforms to the times of heaven is the source of inspiration for designing every piece of jewelry.
From material selection to production, we follow the principle of “Dao”:
* * Natural Material * * – Selected natural gifts such as jade and sandalwood, each texture is a mark of time
* * Craftsmanship * * – Crafted by experienced masters with decades of cultivation, incorporating Taoist techniques into every detail
* * Energy Empowerment * * – Enlighten the Pure Taoist Temple on auspicious days in Taoism, endowing jewelry with the power of protection
These accessories are not only external decorations, but also a medium that connects the energy of heaven and earth. When you wear it, may you feel:
🌿 The pure state of mind brought by jade pendant
☯ The balance wisdom contained in Tai Chi patterns
🔥 The life energy stimulated by the Five Elements
We believe that true beauty originates from nature, and true wisdom resides on the great path. Let’s use decoration as a medium to walk with the Tao.